Job Description

Are you excited about and passionated about Marketing Comms? We have a brilliant Marketing Communications  Manager role for a leading neuroimaging Contract Research Organization (CRO). Ideally you would have experience of working within the clinical trials service industry.

Purpose of the Role

As a Marketing Communications Manager in a small and ambitious organisation, you will have access to the company Senior Leadership and will be able to make a significant impact in the way they communicate and tell client's story. Your responsibilities would include but not limited to Annual Marketing Communication Plan and associated annual budget. The purpose of the role is to ensure effective communications of client's value proposition and market proposition of delivering validated Ai machine learning imaging biomarker analytics with the quality assurance of our centralised Neuroimaging CRO services; made available through our proprietary TrialTracker imaging data management platform which int urn would raise external market facing profile with current and prospective biopharma clients, academic collaborators, and partners to ensure sustained long term, profitable growth.

This role is expected to be dedicating significant time to developing and executing the company services marketing communications plan; with significant focus on content generation and communication, event management and reporting on return-on-Investment KPIs.

Essential Duties and Responsibilities:

- Translate complex scientific materials into compelling marketing communications. Work with the Science and Product teams to define validation studies and case studies that further evidence and document value proposition of current and future services.

- Develop a communication plan to position the company as a premium, specialist neuroimaging data analytics partner to the global biopharmaceutical industry. In doing so, strengthen the company's position in existing clients so that the company fully leverages its Master Service Agreements, whilst raising awareness of the company's capabilities with prospective new clients.

- Work closely with the business development team in generating new business development leads through heightened brand awareness and clearly defined value propositions for our services.

- Become the "owner" for the effectiveness of the company's website in meeting the needs of all interested parties and stakeholders. Ensure the website is continuously maintained and developed to ensure they become a byword for the highest quality, scientific and technology capabilities for the delivery of CNS imaging studies.

- Develop and execute a communication plan that maximises brand awareness through website content, SEO, use of social media channels and PR.

- Develop library of materials (presentations, brochures, images, scientific presentations) that showcase the added value of our services and update in line with latest developments

- Develop and maintain annual marketing calendar to assure effective planning of marketing activities for scheduled conference attendance, product launches and other activities.

- Manage 3rd party vendors including PR companies, graphic designers, printers and website designers.

- Provide timely monthly reporting on progress against agreed KPI's. Track and manage marketing spending to agreed budget levels.

Qualifications and skills required for the role:

Essential

• Prior experience of working in a technical/scientific organisation
• 3+ years' external communications experience within the life sciences industry; ideally withexperience of working within the clinical trials service industry.
• Strong planning skills and demonstrable ability to develop and execute communication plans.
• Impactful writing skills and attention to detail to ensure accurate documentation in published
• Technical competency with social media communication, web content, multimedia.
• Strong planning and interpersonal skills. Ability to use MS Office Suite.
• Strong team player, with Excellent English with strong communications skills.
• Ability to use MS Office Suite.

Desirable

• Formal marketing qualification
• Medical writing
• Scientific or technical degree

#clinicaltrials #clinicalresearch #medicalimaging #neuroscience #neuroimaging #marketingcommunicationsmanager #Aitechnology #biomarker #analytics #CNS #biopharmaceutical